Zonal Head - Sales - Steel

Industry: Metals Trading Ferrous Products

Function: B2B Sales, Market Expansion, Strategic Growth

Role Overview:

We are looking for a Zonal Head Sales (Ferrous) to spearhead sales growth and aggressively expand our market share in the assigned region. This role demands a high-performing sales leader with strong industry connections, deep market understanding, and a proven ability to drive top-line growth.

Key Responsibilities:

A) Market Share Expansion

- Strategically penetrate new geographies and customer segments within the state

- Implement go-to-market strategies that directly contribute to market share growth

- Identify under-served sectors and convert them into high-potential revenue sources

B) Sales Leadership

- Drive aggressive revenue and volume targets across ferrous categories (TMT, coils, angles, channels, etc.)

- Develop a strong sales pipeline and monitor conversions through effective forecasting and funnel management

- Maintain strong gross margins while scaling volumes

C) Customer & Channel Development

- Strengthen relationships with key accounts, distributors, and large institutional buyers

- Drive repeat business and long-term contracts to ensure sustainable revenue streams

- Leverage industry connects to influence large buying decisions

D) Competitor & Market Intelligence

- Track competitor pricing, supply trends, and market movement to refine strategy

- Recommend new product offerings or sourcing tactics based on demand gaps

E) Team Building & Performance Management

- Build and mentor a high-performance local sales team

- Set clear KRAs, monitor performance metrics, and drive accountability

Candidate Profile:

- Graduate in any discipline; MBA preferred

- 47 years of relevant experience in ferrous metal sales (TMT, structural steel, etc.)

- Proven track record of increasing market share in a competitive environment

- Strong leadership, negotiation, and commercial acumen

- Excellent state-level customer connects and market understanding