Tatvic Analytics - Digital Analyst

Digital Analyst

About Us:

Company Description:

Tatvic, is a marketing analytics company focusing on generating insights from data using long association with Google & its infrastructure.

We breed, recognize and reward performance.

As a company we are growing very fast & we are under transformation.

To enable this transformation we need future leaders with eyesight which balances execution & strategic understanding.

Website: www.tatvic.com.

Mission: To provide analytics consultation by bridging the gap between business objectives and data metrics.

The role involves proactively identifying opportunities and risks and delivering actionable insights to drive business outcomes.

Accountabilities:

Role Overview:

- Lead client relationships by managing expectations through comprehensive requirement gathering and timely deliverables.

- Support the client team with ongoing analytics needs and system maintenance.

- Develop and drive digital analytics strategies aligned with industry-specific KPIs.

- Leverage data to inform and optimize business processes and growth strategies.

- Monitor and interpret KPIs to identify performance improvements.

- Design, build, and maintain dashboards and visualizations for stakeholders.

- Conduct statistical analysis and modeling to derive trends and growth opportunities.

- Contribute to ad-hoc business analyses and strategic initiatives.

- Collaborate cross-functionally to align analytics with business requirements.

Role Responsibilities:

- Translate business needs into analytics strategies and execution plans.

- Use tools like GA/GA4, Looker Studio, Tableau, and Power BI for reporting and dashboarding.

- Employ SQL and statistical techniques to analyze digital data.

- Ensure deliverable quality through SLA adherence and client-ready reporting.

- Engage in storytelling with data to make insights accessible and actionable.

- Maintain high task efficiency and delivery utilization metrics.

Skills Required:

Must-have Tech Skills:

- Google Analytics / GA4.

- Looker Studio, Power BI, Tableau.

- SQL (Intermediate to Advanced).

- Strong logical thinking and analytical problem-solving.

- Dashboarding and reporting tools.

- Excellent communication and documentation skills.

Good-to-have Tech Skills:

- Knowledge of GTM, BigQuery, Google Ads, Optimize, DV360.

- Statistical Analysis.

- Business acumen and consulting experience.

- Understanding of SLA metrics and delivery quality.