Starkenn Technologies - Senior Lead - Marketing

Job Title: Senior Marketing Lead

Experience: 4-6 Years

Location: Pune

Job Overview:

- We are looking for a dynamic and experienced Senior Marketing Lead to drive our marketing efforts, focusing on digital marketing, event planning, strategy, and growth planning.

- The ideal candidate will have a strong background in SEO management and a data-driven approach to achieving business goals.

Key Responsibilities:

- Develop and implement comprehensive marketing strategies to drive business growth and brand visibility.

- Lead digital marketing campaigns, including paid media, social media, content marketing, and email marketing.

- Plan and execute SEO strategies to improve website ranking and organic traffic.

- Organize and manage corporate events, trade shows, and product launches to enhance brand presence.

- Work closely with cross-functional teams to align marketing strategies with business objectives.

- Conduct market research and competitive analysis to identify opportunities and optimize marketing campaigns.

- Monitor and analyze key marketing metrics to measure the effectiveness of campaigns and improve ROI.

- Develop and oversee the content strategy, ensuring consistency and engagement across all channels.

- Manage and optimize the companys website, social media, and other digital platforms.

- Build and nurture relationships with external agencies, media partners, and stakeholders.

- Stay updated with the latest marketing trends, technologies, and best practices to drive innovation.

Required Skills:

- Strong expertise in digital marketing, SEO, and SEM.

- Experience in event planning and execution.

- Proficiency in growth planning and marketing strategy development.

- Hands-on experience with Google Analytics, Google Ads, Meta Ads, and other digital tools.

- Excellent knowledge of social media marketing and email marketing platforms.

- Strong analytical and problem-solving skills with a data-driven mindset.

- Exceptional communication, leadership, and project management abilities.