Role Overview:
We're looking for a passionate and proactive Social Media Evangelist to bring Soulflower's story to life across social and video platforms.
You will be the brand's voice, heart, and vibe - building a thriving online community through content creation, storytelling, conversations, and engagement.
Key Responsibilities.
Content Creation & Posting:
- Develop daily content (posts, reels, stories, shorts, carousels, lives, etc.) across all platforms: Instagram, Facebook, YouTube, WhatsApp Channels, LinkedIn, Twitter/X, and others.
- Shoot or coordinate visual content (videos/photos) with real people, products, behind-the-scenes, and customer stories.
- Collaborate with the design team to ensure brand consistency.
Community Engagement:
- Respond promptly and warmly to comments, mentions, tags, DMs, and queries across all platforms.
- Spark and sustain meaningful conversations with our audience.
- Engage with relevant creators, customers, and communities to build relationships and amplify brand love.
Platform Management:
- Monitor and grow all active channels including Instagram, Facebook, YouTube, Twitter/X, WhatsApp Channels, Threads, Pinterest, and others.
- Identify trends, hashtags, and moments to jump in on (in a Soulflower style!).
- Share insights and feedback from the community to guide future content strategy.
What You Bring:
- 3 years of hands-on experience managing social media channels for a consumer brand (beauty or lifestyle preferred).
- Strong content instincts - you know what kind of reel will work!.
- Excellent communication skills - quirky, emotional, intelligent copywriting.
- Confidence to be in front of the camera or coordinate with those who are.
- Obsessed with trends, memes, aesthetics, and all things social.
Bonus Points If You:
Are already a Soulflower user or fan .
Have basic video editing or design skills (Canva, CapCut, Adobe, etc.
Are comfortable going live or hosting social conversations.
Why Join Us?.
Work with a purpose-driven, sustainability-focused brand.
Be part of a passionate team that thrives on trust, authenticity & innovation.
Play a key role in building a brand loved by millions.
About Soulflower:
As a D2C Business we have grown for the past 2 decades, understanding the India consumer & offering them solutions.
We are in a HYPER GROWTH BUSINESS CYCLE and are inviting TOP TALENT with Growth Mindset to be part of our journey to creating history in the world of skin and haircare.
Soulflower is headquartered in Mumbai, Soulflower is a Farm2Face Brand, specializing in high efficacy, preservative-free, cruelty-free, aromatherapy, natural (ECO-CERT & ESG certified) face, skin, and hair care products.
In our mission to bring to you natural and potent ingredients in their purest form, our Farm to Face initiative came into existence; products sourced, harvested and delivered from a sustainable farm, straight to your skin and hair, without any chemicals or preservatives!.
Highest selling premium oil on Blinkit and Amazon serving over 5 Million direct customers & 100 plus corporates and growing.
Website: www.soulflower.in.
Bestseller Brand in Skin Glow and hair Growth on Amazon, Blinkit, Instamart, Tira, Flipkart, Nykaa, Tira, etc currently available across India, USA, Singapore, UAE, Japan & UK.
Retail Presence across India in Shoppers Stop, Lifestyle, Noble Chemist, Reliance Retail, Lulu, Netmeds, etc.
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