SocialPilot Technologies - Senior Specilaist - SEO

- We are looking for an analytical and strategic Senior SEO Specialist to lead our organic search initiatives and significantly improve the visibility and ranking of our digital properties.

- The ideal candidate will have a deep understanding of search engine algorithms, a strong technical background, and the ability to align SEO strategies with business goals.

- You will be responsible for end-to-end SEO execution from audits and keyword strategy to technical fixes and reporting.

- Design and implement a comprehensive SEO roadmap aligned with business objectives and KPIs.

- Perform market, audience, and competitor analysis to identify SEO opportunities and gaps.

- Collaborate with content, design, and product teams to integrate SEO best practices across all channels.

- Conduct technical audits of websites to identify and fix crawl, indexing, and site architecture issues.

- Optimize Core Web Vitals, page speed, mobile-friendliness, and structured data (schema).

- Work with development teams to implement SEO-friendly URL structures, canonicalization, redirects, and robots.txt/sitemaps.

- Optimize existing content and metadata (titles, descriptions, headers, alt tags).

- Provide SEO guidelines for blog posts, landing pages, product pages, and other content formats.

- Collaborate with the content team on topic clusters, keyword mapping, and content briefs.

- Develop and execute ethical link-building strategies (guest posting, digital PR, outreach).