Social Media Manager - Campaign Management

- Social Media manager to work for a leading digital media agency in Hyderabad.

- Position Overview - We're seeking an experienced Assistant Manager - Social Media to lead our marketing campaigns.

- This role will be instrumental in scaling our social media presence through micro-influencer partnerships, managing cross-functional teams, and driving content strategy across our brand portfolio.

Key Responsibilities.

Strategic Leadership:

- Lead end-to-end campaign operations and content production strategy.

- Develop and implement scalable processes for content creation and distribution.

- Set and achieve daily, weekly, and monthly campaign targets.

- Drive innovation in content strategy and influencer partnerships.

- Lead and mentor a team including influencer executives, content specialists, and store coordinators.

- Coordinate between multiple departments including creative, retail, and analytics teams.

- Oversee resource allocation and team productivity.

- Drive team performance and professional development.

- Manage daily content production operations across PR, UGC, and promotional content.

- Establish and optimize workflows for high-volume content creation.

- Implement quality control measures and content guidelines.

- Monitor campaign performance and optimize strategies accordingly.