- We are seeking an experienced Marketing Communication Leader to drive all marketing communication (MarCom), creative execution, and asset development for the Enterprise & Government Segment.

- This India-based role requires collaboration with internal teams and agency partners to ensure high-quality, efficient, and agile delivery of marketing communication initiatives.

- The ideal candidate will have strong program management skills and the ability to oversee bulk design and execution through agency teams.

Key Responsibilities:

Marketing Strategy & Execution:

- Develop and implement marketing communication strategies aligned with business objectives.

- Ensure brand consistency across all Enterprise & Government Segment communication touchpoints.

- Lead end-to-end creative execution, ensuring the timely delivery of assets.

Creative Development & Asset Management:

- Oversee the creation of marketing assets, including digital content, event collateral, presentations, and social media materials.

- Work with internal creative resources and external agency partners to develop impactful communication materials.

- Ensure all content adheres to brand guidelines and supports key business priorities.

Stakeholder Collaboration:

- Work closely with sales, product, delivery, and creative teams to finalize the hiring and onboarding of agency partners.

- Partner with product leaders to support media execution for the business and government segment.

- Align with sales and marketing teams to create targeted messaging and campaigns.

Media & Campaign Management:

- Oversee media execution strategies to enhance brand positioning and visibility.

- Monitor campaign performance and optimize communication strategies based on data insights.

- Ensure effective segmentation and targeting to drive audience engagement.

Leadership & Process Optimization:

- Establish efficient workflows for creative production, ensuring agility and cost-effectiveness.

- Drive innovation in marketing communication through new tools, trends, and technologies.

- Lead and mentor a team to enhance overall marketing communication capabilities.

Qualifications & Experience:

- 10+ years of experience in marketing communication, brand management, or corporate communications.

- Strong expertise in creative execution, asset development, and media planning.

- Experience working in B2B or government-focused marketing roles is a plus.

- Proven ability to manage internal and external stakeholders, including agencies and creative teams.

- Strong project management and organizational skills, with the ability to multitask in a fast-paced environment.

- Experience in working with agencies and managing bulk design and execution.

- Understanding of 2D & 3D videos, video shooting, and brand collaterals.

- Strong agency relationships to ensure fast and high-quality execution.

- Ability to work with all stakeholders and secure approvals efficiently.

Key Skills & Requirements:

- Excellent communication, storytelling, and brand-building skills.

- Familiarity with marketing tools, content creation platforms, and performance analytics.

- Strong program management skills - not a designer but a strategic executor.

- Ability to handle high workloads, especially with fast-moving projects like Karmayogi and government tenders.