Simplilearn - Senior Manager - Performance Marketing

Bangalore (WFO) - Immediate joiner

Simplilearn is on the lookout for an Immediate joiner with extensive experience in Performance Marketing specifically for IT certification programs or Executive programs for a new project launching in April.

About Simplilearn:

Simplilearn is one of the world's leading providers of online education for professional certification courses. Our partnership with top-tier universities enables us to offer industry-leading executive programs designed to upskill working professionals and help them achieve their career goals.

Position Summary:

Simplilearn is seeking a talented and experienced Marketing Manager specializing in Pay-Per-Click (PPC) campaigns. The ideal candidate will have 4-11 years of experience in managing PPC campaigns for executive programs within e-learning organizations, particularly those with university tie-ups. The candidate should have managed a minimum budget of INR 1 crore and be ready to join within a month or immediately. This role requires the flexibility to relocate to Bangalore or commute to our office in HSR Layout, Bangalore.

Key Responsibilities :

- Develop, implement, and optimize PPC campaigns to promote executive programs in collaboration with partnered universities.

- Manage and allocate budgets effectively, ensuring a minimum spend of INR 1 crore.

- Analyze and report on campaign performance, providing actionable insights for continuous improvement.

- Collaborate with cross-functional teams, including content, design, and analytics, to enhance campaign effectiveness.

- Stay updated with industry trends and best practices to maintain a competitive edge.

- Ensure timely execution and delivery of campaigns to meet business objectives.

Qualifications:

- Degree in Marketing, Business, or a related field; advanced degree is a plus.

- 4-11 years of experience in managing PPC campaigns for e-learning organizations with university partnerships.

- Proven track record of handling a minimum budget of INR 1 crore.

- Strong analytical skills with the ability to interpret data and provide insights.

- Excellent communication and interpersonal skills.

- Ability to work under tight deadlines and manage multiple projects simultaneously.

- Flexibility to relocate to Bangalore or commute to our HSR Layout office.

Benefits:

- Max Budget of 22 LPA (Includes 10% variable pay).

- Opportunity to work with a dynamic and innovative team.

- Professional development opportunities and access to cutting-edge e-learning courses.

- Health and wellness benefits.

- Flexible working hours and supportive work environment.