Key Responsibilities
- Develop and execute creative strategies that align with the companys goals and brand identity.
- Lead the creative team in brainstorming, conceptualizing, and producing visual content for campaigns, marketing materials, and other projects.
- B2B SaaS Expertise: Conceptualize and design case studies, product explainers, website UI/UX, ad
mock-ups, and award-entry campaigns tailored for SaaS audiences.
- AI-Driven Creativity: Leverage cutting-edge AI tools for design, motion graphics, video editing, and content ideation to streamline processes and deliver innovative outputs
- Collaborate with marketing, product, and sales teams to ensure cohesive messaging across all channels.
- Oversee the design and production process, from initial concept to final delivery, ensuring high-quality results.
- Mentor, guide, and manage a team of designers, copywriters, and other creative professionals to foster a culture of creativity and collaboration.
- Stay updated on industry trends and incorporate them into the companys creative strategies.
- Manage budgets and timelines for creative projects, ensuring all deliverables are met on time and
within budget.
- Evaluate the effectiveness of creative campaigns and make recommendations for improvement.
- Maintain brand consistency across all creative outputs.
Qualifications And Skills
- Portfolio: A strong portfolio showcasing expertise in website UI/UX, product videos, case studies, award entry videos, and ad mock-ups.
- Tools: Proficiency in Adobe Creative Suite (Photoshop, Illustrator, After Effects, Premiere), Figma, and AI tools like MidJourney, Runway, or Adobe Firefly.
- Leadership Skills: Proven ability to lead, mentor, and scale creative teams of 1015 people.
- Storytelling: Ability to simplify complex technical products into clear, visually compelling narratives.
- Speed & Adaptability: Fast learner with a knack for working in a dynamic, high-growth environment.
- Knowledge of HTML/CSS for design implementation and experience with SaaS product marketing
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