Key Responsibilities :
Customer Experience Strategy & Execution
- Build and scale the end-to-end customer experience journey across all touchpoints (voice, chat, email, social, etc.).
- Define KPIs and implement systems to track CSAT, NPS, FRT, TAT, and resolution rates.
- Develop SOPs, training programs, and quality frameworks to ensure high-touch, consistent customer engagement.
Customer Support Operations
- Set up and manage support tools (CRMs, Helpdesks like Freshdesk, Zendesk).
- Drive efficiency in ticket handling, escalation management, and root-cause analysis.
- Establish internal feedback loops to continually improve the customer experience.
Revenue Enablement
- Design and implement processes for cross-selling and upselling during customer support interactions.
- Train the CX team to identify revenue opportunities while maintaining a service-first mindset.
- Collaborate with Sales & Marketing teams to align on customer lifecycle journeys and value offerings.
Leadership & Team Development
- Hire, mentor, and manage a high-performing support team aligned with business goals and customer values.
- Foster a culture of empathy, ownership, and performance excellence within the CX function.
Customer Advocacy & VOC
- Act as the voice of the customer internally by synthesizing feedback into actionable insights.
- Drive initiatives to reduce churn, increase loyalty, and boost referral engagement.
Cross-Functional Collaboration
- Work closely with Product, Tech, Operations, and Marketing to resolve systemic issues and influence roadmaps.
- Support campaigns and launches with seamless CX planning and execution.
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