Senior Manager - Brand & Strategy

About the Role

Our client, a fast-growing consumer brand, is seeking a dynamic Senior Manager Brand & Strategy to shape and execute its brand vision. This is a high-impact leadership role that blends strategy, innovation, and execution, offering the opportunity to influence the companys growth trajectory directly.

Key Responsibilities

- Develop and execute brand strategy aligned with business objectives.

- Drive new product development and manage the product portfolio.

- Lead consumer insights and market research to inform strategy.

- Design and implement integrated marketing campaigns across digital, PR, and influencer platforms.

- Track, analyze, and report brand performance to ensure ROI and campaign effectiveness.

- Collaborate with leadership teams to align brand goals with business outcomes.

- Mentor and guide junior team members.

What Were Looking For

- 6 - 7 years of experience in brand management, new product development, or marketing strategy (FMCG/FMCD preferred).

- Bachelors or Masters degree in Marketing or Business (Tier 1 colleges preferred).

- Proven ability to lead brand initiatives end-to-end with measurable impact.

- Strong analytical skills, consumer-first mindset, and ability to thrive in a fast-paced environment.

- Excellent communication and leadership skills.

Whats on Offer

- A leadership seat in one of Indias most exciting consumer brands.

- Exposure to brand-building at scale and direct collaboration with senior leadership.

- Opportunity to influence strategy and deliver visible business impact.