Senior Brand Executive/Assistant Brand Manager - Beauty & Personal Care

Job Title: Sr. Brand Executive / Assistant Manager

Location: Gurugram, Haryana

Industry: Beauty & Personal Care

About the Role:

We are looking for a dynamic and experienced Brand Executive to join our team in Gurugram. The ideal candidate will bring a strong understanding of digital marketing and brand strategy, specifically within the Cosmetics / Beauty Care industry.

Key Responsibilities:

1. Develop and execute brand strategies to build market presence and consumer engagement.

2. Plan and manage digital marketing campaigns across various channels including social media, email, and web.

3. Collaborate with product development, design, and sales teams to ensure brand consistency.

4. Monitor market trends and competitor activities to identify new opportunities.

5. Track and analyze performance metrics to optimize campaign effectiveness.

6. Ensure alignment of brand messaging with target audience and business goals.

Requirements:

- Minimum 3+ years of experience in Digital Marketing, Social Media or Brand Management.

- Must have prior experience in the Cosmetic or Beauty Care industry.

- Proven ability to manage multiple tasks and deadlines in a fast-paced environment.