Key Responsibility Areas (KRA)

1. Product Management

Pricing Strategy:

- Develop and implement competitive pricing strategies to maximize profitability and market share.

- Conduct market research and competitor analysis to determine optimal pricing.

- Monitor pricing trends and adjust strategies accordingly.

Roadmap Development:

- Create and maintain product roadmaps aligned with business goals and customer needs.

- Define product milestones, development phases, and launch plans.

- Collaborate with cross-functional teams to ensure timely execution of the roadmap.

Product Life Cycle Management :

- Manage products from ideation to end-of-life, ensuring alignment with market demands.

- Identify opportunities for product upgrades, modifications, or discontinuation.

- Monitor product performance and customer feedback for continuous improvement.

Catalogue Preparation & Presentation :

- Develop comprehensive product catalogs, including technical specifications and pricing details.

- Ensure product listings are up-to-date across all platforms.

- Coordinate with marketing and sales teams for effective product presentations.

2. Business Development

New Customer Acquisition :

- Identify potential customers and market segments for business expansion.

- Develop strategies to onboard and retain new clients.

- Build and maintain strong relationships with key decision-makers.

- Finding the Right Solution for Customer Needs: Conduct customer needs analysis and provide tailored product solutions.

- Work closely with the sales and technical teams to ensure a customer-centric approach.

- Provide product demonstrations and consultations to drive conversions.

Demand Generation & Electrician Programe :

- Drive electrician engagement initiatives to promote product adoption.

- Work with the team to organize training and awareness programs for electricians.

- Monitor and analyze the effectiveness of the program and make improvements as needed.

3. Project Management

Product Design & Development:

- Oversee the design and development of new products.

- Work with R&D and engineering teams to ensure product feasibility.

- Align product development with market trends and customer requirements.

- Quality, Testing & Documentation for Tenders:

- Ensure products meet quality standards and industry regulations.

- Supervise testing procedures and compliance certifications.

- Prepare documentation for tenders and regulatory submissions.

4. Market Knowledge

Geographical Distribution & Key Customer Data:

- Analyze market trends and geographical demand distribution.

- Maintain and update key customer databases with insights on buying behavior.

- Develop targeted marketing and sales strategies based on data analysis.

5. Operations

Product Sourcing & Benchmarking:

- Identify and evaluate new suppliers for cost-effective and quality product sourcing.

- Conduct competitive benchmarking to ensure best-in-class products.

- Optimize supply chain efficiency for timely product availability.

Supplier Qualification & Vendor Development:

- Assess and onboard new suppliers based on quality, cost, and reliability.

- Develop long-term partnerships with key vendors.

- Implement vendor performance tracking and improvement programs.