Performance Marketer/PPC Expert

Job Description:

We are seeking a skilled Performance Marketer / PPC Expert to lead and optimize digital marketing campaigns across platforms such as Google Ads, Meta Ads (Facebook/Instagram), and LinkedIn Ads. The ideal candidate will possess strong analytical skills, a deep understanding of performance marketing, and a track record of delivering measurable results.

Responsibilities:

- Develop and implement performance-driven digital marketing strategies.

- Manage and optimize PPC campaigns on Google Ads, Meta Ads, and LinkedIn Ads.

- Collaborate with the content team to produce engaging digital content.

- Track, analyze, and report on campaign performance, including KPIs and ROI.

- Oversee social media management and email marketing initiatives.

- Stay informed about the latest trends and tools in digital marketing.

Qualifications:

- Education: Bachelor's degree in Marketing, Business, or a related field.

- Experience: 3-5 years of experience in digital marketing. Casino marketing experience is a plus.

- Proven expertise in Google Ads, Meta Ads, and LinkedIn Ads.

- Strong analytical and communication skills.

- Proficiency with marketing tools such as HubSpot and Mailchimp.