Parkhya Solutions - Digital Marketing Manager

Experience: 3-4 years

Location: MP, Indore

JD: Summary

Parkhya Solutions, a leading IT company, is expanding and looking for talented individuals to join our team. Whether you're seeking a new career or planning a switch, we have multiple positions available for driven and passionate candidates. We are hiring for Digital Marketing Executive.

Preferred Skills

- E-Commerce Knowledge, Digital Lead Generation.

- Knowledge in universal analytics & GA4, Google Tag Manager (GTM).

- Must have good skills in On-page & Off-page SEO.

- Monitoring overall website performance.

- Experience in creating high-quality backlinks.

- Optimize website and landing pages in order to rank high on search engines.

- Experience with SEO / Digital marketing, PPC, Keyword Analysis, and Lead generation would be best.

- Experience in link building, URL submissions, Meta Tags, Meta Titles, Heading Tags,

external/internal linking, Forum Sub, Guest Posts, Social bookmarking, etc.

- Monitor the client's presence on social media.

- Plans and executes all web, SEO/SEM, email marketing, social media, and display advertising campaigns.

- Measures and reports the performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).

- Identifies trends and insights and optimizes spend and performance based on the insights.

- Brainstorms new and creative growth strategies through digital marketing.

- Plan, execute, and measure experiments and conversion tests.

- Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.

- Evaluates emerging technologies.

- Provides thought leadership and perspective for adoption where appropriate.

More information

Candidates should be confident, self-motivated, who work well in team environments. Good communication skills required. Project handling skills required