Media Buying/Planning & Budget Role

Media Buying/Planning & Budget

- The role involves supporting media buying and execution, ensuring efficient budget management, and providing data-driven insights to optimize marketing spends.

- The specialist will coordinate with internal and external stakeholders to ensure seamless execution of media campaigns, budget allocation, and financial processing.

- Manage end-to-end media buying and execution, ensuring timely procurement and deployment.

- Engage with media partners to analyze efficiency, effectiveness, and ROI of media campaigns.

- Monitor market trends and campaign results to improve future media investments.

- Align, coordinate, and manage the marketing budget and other fixed expenses based on marketing activities.

- Release weekly and monthly budget reports with actionable insights for management decision-making.

- Forecast marketing expenditure requirements based on historical trends and planned activities.

- Liaise with agencies and finance teams to ensure accurate and timely budget updates and PO releases.

- Ensure smooth processing of vendor payments by overseeing backend financial processes, including PR and PO creation.

- Evaluate spend data and provide actionable insights for cost optimization.

- Utilize advanced Excel functions (pivot tables, VLOOKUP, macros) to streamline data analysis and reporting.

- Prepare clear, data-driven presentations using Excel and PowerPoint for management and stakeholders.