Manager/Senior Manager - Market Research

Manager/Senior Manager - Market Research

Job Description:

Required Skill Set:

1. Full Time MBA / Post Graduation in Marketing from a reputed institute.

2. Min. 5 years exp. in core Marketing/Research.

3. Client side research manager / Brand Mangers handling research preferred. Multiple agency handling is a must.

Job Purpose:

- This role will be responsible for providing information and insights regarding consumer, category, competition, and campaign effectiveness, to measure performance and support business decisions.

Key Responsibilities:

1. Research:

- Lead all Qualitative and Quantitative researches for the brand: BHT, U&A, CPT, DOD, etc.

- Identify new market opportunities

- Leverage insights to drive business growth

2. Marketing Projects:

- Manage ad hoc marketing projects

3. Data Champion:

- Understanding marketing data requirements

- Source, analyse and present data as per ad hoc requests

Special Requirements:

- Brief Writing

- Strong analytical and critical thinking with problem solving ability

- Strong business acumen, ability to assess impact on business performance

- Excellent articulation / communication / presentation (written and verbal)

Travel - Limited but required.