Job Title: Senior Manager -Category
Location: Bangalore
Job Summary:
We are seeking a dynamic and creative Senior Manager - Category with a strong background in FMCG and consumer-facing sectors. The ideal candidate will bring hands-on experience in brand management and new product development, along with deep market insight to help shape, refine, and drive our brand and product strategies.
Key Responsibilities:
- Lead end-to-end brand management initiatives, ensuring consistent brand messaging and positioning.
- Drive new product development from concept to launch, bringing innovative ideas to market.
- Provide actionable insights on current products - identify what's working, what's not, and suggest data-driven improvements.
- Analyze market trends, consumer behavior, and competitor activities to inform brand and product strategies.
- Collaborate cross-functionally with R&D, Sales, Marketing, and Supply Chain to ensure seamless product execution.
- Own and manage the category P&L levers to drive profitability and growth.
- Translate high-level strategies into detailed action plans and execute them effectively.
- Communicate clearly and persuasively across levels - written, verbal, and presentation.
- Demonstrate strong influencing and negotiation skills to align stakeholders.
- Use analytical skills to interpret data, track KPIs, and recommend enhancements.
- Thrive in a high-energy, fast-paced environment with agility and adaptability.
Requirements:
- Master's degree is preferred from Tier 1/2 B-school
- 3+ years of experience in consumer-facing sectors such as Retail, FMCG, E-commerce
- Strong business acumen backed by understanding of the different levers in a category P&L
- Demonstrated ability to translate & execute strategies
- Excellent written and verbal communication skills
- Proven negotiation skills, influencing abilities
- Strong numerical and analytical aptitude
- Proven experience in leading & collaborating effectively & efficiently with the cross-functional teams
- Ability to think and react in a high-energy & fast-paced environment
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