Manager - Media Planning - eCommerce

Work Mode - 5 days from office

- We are seeking a highly skilled and strategic Media Planner Manager with 5+ years of experience, specifically in digital strategy and media planning with a focus on e-commerce.

- The ideal candidate will have a proven track record of developing and executing successful media strategies that drive business growth.

- This role is crucial for managing media budgets, analyzing performance metrics, and delivering compelling presentations to stakeholders.

Key Responsibilities:

- Strategic Planning: Develop and execute strong strategic media plans for e-commerce marketplace platforms.

- Performance Analysis: Conduct comprehensive account audits to analyze key metrics such as ROAS, CAC, LTV, and TACoS.

- Budgeting & Forecasting: Manage media budgets and develop accurate forecasts, linking media spend directly to business growth.

- Client Presentations: Create and deliver excellent presentations with a focus on data-driven insights and compelling storytelling for pitches.

- Marketplace Expertise: Apply deep knowledge of e-commerce platforms and digital media trends to optimize campaign performance.

Skills:

- Strategic Planning: Strong ability to develop and execute comprehensive media strategies.

- Analytical Skills: Proven experience in account auditing and a solid understanding of key performance metrics like ROAS, CAC, LTV, and TACoS.

- Communication: Excellent presentation and storytelling skills for pitches and stakeholder communication.

- Budget Management: Expertise in budgeting, forecasting, and linking media spend to growth.

Experience & Education:

Experience: A minimum of 5-8 years of professional experience in media planning or digital strategy with an e-commerce focus.

Education: A Bachelor's and Master's degree in Marketing, Communications, or a related field is required