Manager - Marketing Operations - Gaming Industry

Marketing Operations Manager Games

Responsibilities:

- Workflow Optimization: Evaluate and enhance marketing processes to improve efficiency and effectiveness, striving for world-class operations.

- Facilitate Campaign Management: Coordinating the execution of marketing campaigns, ensuring they are aligned with business objectives and delivered on time.

- Performance Monitoring: Identify bottlenecks and implement data-driven solutions to optimize performance and achieve ambitious goals, including tracking the OKR with regional marketing team.

- Training and support: Provide training and ongoing support for marketing team members on new tools and best practices including: on-boarding/tool introduction/process introduction.

- Internal Process Co-ordination: keep track of purchase orders, and contracts to ensure flawless financial management and legal compliance.

- Performance Monitoring: Collecting timely campaign data to ensure performance being evaluated consistently across the regions and against the business goals.

- Compliance: Ensure all marketing activities comply within company policies and IP standards.

- Cross-functional Collaboration: Establish and manage relationships with cross-functional team and regional marketing team to optimize process.

Qualifications:

- Bachelors degree in Marketing, Business, or related field.

- 4-5 years of experience in marketing operations or related role.

- Strong analytical and problem-solving skills.

- Excellent communication and organizational abilities.

- Ability to manage multiple projects and meet deadlines successfully.

- Attention to detail and dedication to data accuracy.

- Understanding of digital marketing channels/funnel and metrics.

- Ability to work in a fast-paced hybrid environment and handle stress appropriately.

- Experience working on cross-functional teams with ability to communicate effectively through written and verbal communications, including asynchronous interactions with others.

- Experience with field marketing operations, particularly in the tech industry, is a plus.

- Experience in the gaming industry is a plus.