Life Pharmacy - Category Head - Beauty/Home Healthcare - UAE Market

The incumbent will be responsible for the acceleration strategy & development of the category, implementation of appropriate online and offline offers, merchandise plan, range assortment and overall promotions to maximize consumer appear and drive performance in order to reach the revenue targets

Category Optimization & Management

- Develop category and subcategory strategies: brand & product assortment, manage margin, pricing competitiveness, sales and promotions, while driving sales and profit margin.

- To maintain effective merchandise planning: including expanding product assortment, new brands suggestion, and seasonal/exclusive merchandise.

- Keep updated on industry development with an ability to analyze past data and forecast market trends.

- Improvement and optimization of assortments. Scout new brands to nurture Life / Health & Glow as a skincare destination

- Identify new distribution channels, target customers and develop business relationships with other malls, exhibitions centers etc.

Sales Team Management & Development

- Train & develop Beauty Advisors to Drive sales across all retail stores to achieve targets and ensure business profitability.

- Forecast manpower requirement and optimize manpower utilization through appropriate staff allocation, leave management, performance evaluation, incentive allocation etc.

- Develop training program, identify training champions and conduct regular training of Skincare, Personal care, Beauty category product and new assortments.

Branding & promotion

- Design & implement strategic sales campaigns with pharmacies, malls, supermarket brands to increase store footfalls.

- Implement category promotion offers/schemes in coordination with Ops team

- Work in close partnership with Marketing Team: to enhance product visibility, improve sale performance by brand.

Inventory Control

- Work with inventory management to ensure flow to distribution centers & retail outlet to mitigate out of stocks, spoils, excess supply situation.

- Work in close partnership with Operation and Supply Chain to ensure cost-effective delivery and customer satisfaction.

- Achieve total inventory turn for the assigned merchandise category. Create monthly / quarterly purchasing requirement in alignment with sale target and marketing promotion.