Katyayani Organics - Marketing Manager - Agri

Location: Bhopal.

Experience: 5+ years in marketing with a focus on offline channels.

Educational Qualification: MBA/ B. Sc. in Agriculture from a reputed institute.

Key Responsibilities:.

- Develop and implement offline sales and marketing strategies to boost brand presence and drive sales.

- Lead regional and state-level sales & marketing efforts, ensuring alignment with business goals.

- Expand and manage networks including retail, institutional clients, and distribution channels.

- Utilize tools like Lead Management Software, Zoho, and Power BI for campaign tracking and performance analysis.

- Oversee budgeting, resource allocation, and ROI measurement for offline marketing activities.

- Build and lead a high-performing sales team with a focus on innovation and collaboration.

- Collaborate with sales, product, and digital marketing teams for integrated marketing efforts.

- Identify new market opportunities and execute promotional campaigns effectively.

Required Skills and Experience:.

- Proven experience in strategic marketing and leadership roles such as State Head or Regional Manager.

- Strong understanding of retail management, network expansion, and institutional client handling.

- Proficiency in marketing tools like Zoho, Lead Management Software.

- Excellent communication, negotiation, and stakeholder management skills.

- Ability to manage multiple projects under pressure and meet deadlines.