- We are looking for a Salesforce Marketing Cloud Expert to lead the stand-up and enablement of a newly independent marketing automation capability within a leading pharmaceutical organization.
- This role is ideal for a hands-on professional who can drive implementation, guide internal marketing teams, and support light development and integration work.
Title: Salesforce Marketing Cloud Expert.
Location: Remote, India.
Requirements:.
- Proven experience implementing and managing Salesforce Marketing Cloud environments.
- Strong understanding of email and SMS campaign management within Marketing Cloud.
- Experience integrating Salesforce Marketing Cloud with Salesforce CRM and external web assets.
- Familiarity with basic development tasks related to automation, scripting, or API-based integrations.
- Previous experience in marketing enablement or guiding non-technical marketing teams on campaign execution.
- Exposure to Informatica and its role in marketing data flow is a plus.
- Strong communication and documentation skills; ability to bridge the gap between technical setup and marketing strategy.
Responsibilities:.
- Lead the setup and configuration of a new Salesforce Marketing Cloud instance.
- Migrate existing campaign assets, templates, and data workflows from the clients shared service.
- Integrate Marketing Cloud with the broader Salesforce ecosystem and external website components.
- Provide light development and technical support on automation and integration tasks.
- Enable and train internal marketing team to run their own campaigns effectively.
- Support strategy and execution for email and SMS campaigns.
- Reduce agency dependency by building internal confidence and capability with the toolset.
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