Hike Education - Specialist - Social Media Marketing

- Develop compelling content for social media platforms (Facebook, Instagram, Twitter, LinkedIn,. YouTube, etc. ) to promote brand awareness, customer engagement, and lead generation.

- Create engaging blog posts, articles, infographics, and videos on educational topics that resonate with our target audience.

- Collaborate with the design and video production teams to produce high-quality multimedia. content.

- Social Media Strategy & Management: Develop and execute social media strategies to grow our online presence and increase community engagement. Schedule, manage, and monitor content across social media channels.

- Analyze social media trends and adapt strategies to maximize reach and effectiveness.

- Respond to inquiries and engage with our online community in a timely and friendly manner.

- Ensure consistent brand messaging and tone across all platforms.

- Adapt content for different audience segments, ensuring relevance and impact.

- Track, analyze, and report on social media and content performance metrics.

- Use insights to refine strategies and improve overall engagement.