Head - Marketing - FMCG/OTC

Industry : FMCG / Personal Care

Designation : Head Marketing / GM Marketing

Qualification : Any Graduate / B.E / MBA from premiere institutes.

Location : Metro

CTC : CTC will not be a constraint for right candidates.

Experience : 15 - 20 years exp from FMCG, Food, Beverages, Nutrition, OTC, Skin Care and Personal Care exp in marketing, brand management, NPD, Innovation, ATL, BTL, Activation and product development. should have stable career with contributions at each of the places.

Job Profile :

- Overall Responsible for Marketing, ATL, NPD,BTL, Trade Marketing and sales.

- Work on effective media plan, evaluation and implementation to attain maximum ROI of marketing activities while achieving brand objectives

- Developing and executing the marketing and branding strategy to improve market share and reach by defining brand- its proposition, activation and promotions

- Improve brand visibility across channels

- Directly impact top-line and bottom-line growth

- Work closely with leadership team

Candidate Profile :

- Having strong exposure in Marketing from Personal care, OTC, Consumer Healthcare, Beverages, and FMCG companies at National / Zonal with professional companies and competitive environment.