Posted By
Posted in
Sales & Marketing
Job Code
1586563
Head of Brand & Marketing
Location: Gurgaon
Type: Full-time Experience: 8-12 years
Seniority: Leadership
About Brand:
Company is the world's first AI-exclusive, online, degree-awarding institution based in the USA with a mission to reimagine 21st-century education for a world led by Artificial Intelligence. Backed by global advisors and built by practitioners, company is where the AI-ready workforce of tomorrow is being shaped.
We're growing fast. But more importantly - we're growing with purpose.
The Opportunity:
We're looking for a visionary Head of Brand & Marketing to lead our storytelling, presence, and voice across the globe.
This is not a typical marketing role. This is your chance to:
- Shape the identity of the world's first AI-only university.
- Lead the global narrative on AI education.
- Build a team, presence, and playbook that scales with us.
You will own everything from brand building to content creation, digital marketing to community growth - across multiple geographies and audience segments.
What You'll Do;
Brand & Strategy:
- Build brand as a hallmark brand in global AI education.
- Craft a compelling brand identity - voice, visual, positioning - that resonates across borders.
- Own our narrative across channels into global market.
Content & Storytelling:
- Lead content creation across formats - thought leadership, social media, video, blogs, student stories, campaigns, and more.
- Collaborate with academic teams, students, and partners to surface meaningful narratives.
- Turn complex AI ideas into engaging, relatable content for different audience levels.
Digital Marketing:
- Own and evolve our website, SEO/SEM, CRM, social, email, and other digital assets.
- Design and manage marketing funnels for each cohort, segment, and geography.
- Run smart, efficient campaigns - with a bias for organic and owned channels.
Team Leadership:
- Manage and grow a small but mighty team across content, design, social, and CRM.
- Mentor, hire, and inspire specialists to operate with excellence and creativity.
- Work closely with Growth, Academics, and Product to ensure alignment.
Ops & Performance:
- Build dashboards to measure brand reach, campaign performance, CAC, retention.
- Report progress and insights directly to the COO and Founding Team.
- Own tools, vendors, and systems that enable efficient marketing execution.
Who You Are:
- 8-12 years of marketing experience, including 4-5 years in a leadership role.
- Proven success in building and scaling global brands - ideally in EdTech, SaaS, or consumer tech.
- A natural storyteller with strong command over written and visual content.
- Deep understanding of digital strategy, content ops, and campaign design.
- Strong sense of aesthetic, voice, and customer psychology.
- Thrives in ambiguity, moves fast, and gets things done without hand-holding.
- A believer in the future of learning, AI, and mission-driven work.
Why ?
- Create a global category-defining brand from the ground up.
- Be part of a fast-moving, high-integrity team.
- See your work impact learners in over many countries.
- Competitive compensation + startup energy.
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Posted By
Posted in
Sales & Marketing
Job Code
1586563