Galaxy Web Links - Email Campaign Specialist

Key Responsibilities:

- Develop and execute data-driven email marketing strategies aligned with business objectives.

- Plan and manage end-to-end email campaigns, from conceptualization to deployment.

- Create engaging content in collaboration with designers and content teams.

- Optimize email automation workflows to nurture leads and improve conversions.

- Monitor and analyze campaign performance, using insights to enhance strategies.

- Conduct A/B testing to improve email design, content, and delivery effectiveness.

- Ensure compliance with industry regulations and best practices.

- Manage and grow the email subscriber list with effective acquisition and retention strategies.

- Collaborate with cross-functional teams to align email marketing with broader marketing efforts.

What We're Looking For:

- 5+ years of experience in email marketing, preferably in the e-commerce industry.

- Strong expertise in marketing automation platforms and email marketing tools.

- Proven ability to analyze key performance metrics and apply insights to optimize campaigns.

- Excellent copywriting skills with a keen eye for detail and brand consistency.

- A/B testing experience to refine messaging and engagement strategies.

- Passion for staying ahead of industry trends and best practices