Job Title: Content Marketing Specialist.

Location: On Site (Ahmedabad).

Job Type: Full-Time.

Experience: 2-3 Years.

Job Summary:

- We are looking for a creative and results-driven Content Marketing Specialist to join our team.

- The ideal candidate should have a strong background in content marketing within a marketing agency, a proven track record in technical blog writing, and expertise in social media management.

- The candidate must have exposure to industries such as Vaping, Jewelry, Fuel Stations, Nicotine Toothpicks and Cigars, along with experience in dealing with US-based clients.

- You will be responsible for crafting compelling content strategies, executing email marketing campaigns and optimizing content calendars to enhance brand visibility and engagement.

Key Responsibilities:

- Develop and execute content marketing strategies to drive engagement, lead generation and brand awareness.

- Create high-quality, informative and engaging content, including technical blogs, articles, case studies, whitepapers, and more, specifically tailored to Vaping, Jewelry, Fuel Stations, Nicotine Toothpicks and Cigar industries.

- Manage and optimize social media platforms to increase audience reach and interaction.

- Plan, develop, and implement email marketing campaigns to nurture leads and enhance customer engagement.

- Collaborate with cross-functional teams to create a cohesive content strategy aligned with business goals.

- Monitor content performance metrics, analyze data and modify strategies accordingly to improve effectiveness.

- Maintain and update the content calendar to ensure consistency in messaging and timely content distribution.

- Ensure content aligns with SEO best practices to improve visibility and organic traffic.

- Stay updated with industry trends, competitors and emerging content marketing techniques.

Required Qualifications & Skills:

Experience:

- 2-3 years in content marketing within a marketing agency, with direct exposure to Vaping, Jewelry, Fuel Stations, Nicotine Toothpicks and Cigar industries.

Technical Writing:

- Proven expertise in technical blog writing and content creation.

Email Marketing:

- Hands-on experience in planning and executing email campaigns.

Social Media Management:

- Strong skills in handling and optimizing social media channels.

Copywriting:

- Excellence in developing persuasive and engaging copy for various content formats.

Analytical Skills:

- Ability to analyze content performance and make data-driven improvements.

Content Calendar Management:

- Experience in planning and maintaining content schedules.

SEO Knowledge:

- Understanding of SEO best practices to enhance content reach and effectiveness.

US Market Experience:

- Experience in dealing with US-based clients and understanding market-specific content needs.

Adaptability:

- Ability to modify and refine content strategies based on evolving market needs.

Preferred Qualifications:

- Experience with marketing automation tools and content management systems.

- Knowledge of graphic design or basic video editing is a plus.

- Familiarity with B2B and SaaS content marketing strategies.

Why Join Us?

- Opportunity to work in a dynamic and creative environment.

- Exposure to industry-leading content marketing strategies.

- Career growth opportunities and professional development.

- Collaborative team culture with a focus on innovation.

If you are a passionate content marketer with a knack for storytelling and strategy, we'd love to hear from you! Apply now to be a part of our growing team.