Candidate Profile:.
- Intimate understanding of traditional and emerging marketing channels.
- Excellent communication skills.
- Ability to think creatively and innovatively.
- Budget-management skills and proficiency.
- Analytical skills to forecast and identify trends and challenges.
- Familiarity with the latest trends, technologies and methodologies in graphic design, web design, production, etc.
Roles & Responsibilities / KRA's:
- Oversee all marketing campaigns for company.
- Create and implement strategy.
- Promote business.
- Ensure the company is communicating the right messaging to attract prospective customers and retain existing ones.
- Represent the marketing team to cross-functional groups including product management, sales, or customer support.
- Updating the progress of marketing activities and reporting on the results of campaigns.
- Manage and coordinate marketing and creative staff.
- Lead market research efforts to uncover the viability of current and existing products/services.
- Collaborate with media organizations and advertising agencies.
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