E-commerce Lead

Location: Ahmedabad (Head Office)

Reporting To: Chief Operating Officer

About the Role:

We are looking for a strategic, analytical, and growth-oriented E-commerce Lead to drive the expansion of our digital sales channels across 15+ marketplaces, including Amazon, Flipkart, Nykaa, Myntra, and others. This is a P&L ownership role offering high visibility and the opportunity to shape the digital future of a fast-growing brand in the personal care/FMCG space.

Key Responsibilities:

Business Growth & P&L Ownership

- Own the complete P&L of Personal Care/D2C e-commerce vertical.

- Drive revenue growth, profitability, and business sustainability across all digital platforms.

Strategic Planning & Forecasting

- Develop and implement annual sales targets, growth plans, and resource allocation aligned with company goals.

- Forecast category trends and marketplace dynamics to guide decision-making.

Marketplace & Partner Management

- Manage and strengthen relationships with key e-commerce partners like Amazon, Flipkart, Myntra, and Nykaa.

- Ensure optimum brand visibility, listings, and promotional presence across platforms.

Team Leadership

- Lead a cross-functional team comprising key account managers, operations staff, and marketing professionals.

- Align team performance with short- and long-term business objectives.

Channel Marketing

- Drive merchandising, content strategy, branding, and campaign planning to improve customer engagement and conversions.

Operations Oversight

- Oversee order fulfilment, inventory health, return rates, and customer experience metrics.

- Collaborate with logistics and supply chain teams to maintain service excellence.

Data & Analytics

- Track performance KPIs, competitor activity, and category trends to inform strategic pivots.

- Run experiments and implement data-backed decisions to optimise performance.

Process Excellence

- Build and scale systems and processes to enable faster, smarter decision-making.

- Champion innovation through tech adoption, automation, and best practices.

Required Qualifications & Skills:

- 6-8 years of relevant experience managing e-commerce or key accounts, preferably in personal care or FMCG.

- MBA from a Tier-1 institute with strong analytical and strategic thinking skills.

- Deep understanding of e-commerce operations, stock management, and digital channel dynamics.

- Proven ability to lead cross-functional teams and manage external relationships.

- Strong command over MS Excel, Amazon listing tools, PPC, A+ Content, promotions, and ERP systems.

- Self-driven with a passion for growth, experimentation, and performance.

Preferred (Nice to Have):

Working knowledge of SEO, content creation, and Amazon keyword optimisation.

Experience managing pan-India or regional e-commerce portfolios.

What We Offer:

A leadership role with end-to-end ownership in a fast-scaling business.

Opportunity to shape and scale a digital-first portfolio across top marketplaces.

A dynamic, collaborative work environment with ambitious growth plans.

Who Should Apply:

Passionate about digital commerce and brand building.

A quick learner with a self-starting attitude.

Ambitious, data-driven, and ready to thrive in a fast-changing ecosystem.