As a Data Analyst, you'll be at the core of decision-making by analyzing category-level data, understanding consumer preferences, and enabling data-driven strategies for curation and assortment. You'll work cross-functionally with Category Managers, Growth Marketing, and Operations teams to ensure that we offer the right SKUs, at the right time, for the right audience.
Key Responsibilities
Category Performance Analysis
- Analyze sales, inventory, and category performance to identify trends, gaps, and opportunities.
- Provide actionable insights to optimize SKU selection, pricing, and promotions.
Consumer Behavior Insights
- Conduct deep dives into customer data to understand preferences, buying patterns, and regional variations.
- Develop user segmentation models to tailor category strategies effectively.
Assortment and Demand Forecasting
- Collaborate with Category Managers to forecast demand, optimize inventory levels, and reduce stockouts.
- Leverage predictive models to suggest category expansions and reduce churn.
Competitive Benchmarking
- Conduct market analysis to benchmark FirstClub's offerings against competitors in the premium and quick commerce segments.
- Identify emerging product trends and gaps in the market.
Data-Driven Merchandising
- Work with Category Managers and Merchandising Teams to refine product placement and presentation based on data insights.
- Suggest SKU introductions or removals based on user behavior and sales patterns.
Dashboard and Reporting
- Build and maintain dynamic dashboards and reports for real-time tracking of category performance.
- Create data visualizations that empower stakeholders to make informed decisions.
Collaboration and Stakeholder Management
- Partner closely with Growth Marketing, Operations, and Tech Teams to align category goals with overall business objectives.
- Provide regular updates and insights to senior management on category performance.
Who You Are
- Analytical and Insightful: You have a knack for identifying patterns in large data sets and translating them into actionable business insights.
- Detail-Oriented Problem Solver: You enjoy solving complex problems and know how to balance data accuracy with speed.
- Proactive and Collaborative: You work well with cross-functional teams and have a bias toward action.
- Tech-Savvy with Tools: You are comfortable with SQL, Python/R, and visualization tools such as Tableau or Power BI.
- E-Commerce and Retail Enthusiast: You have a solid understanding of e-commerce, category management, and consumer behavior.
Skills and Qualifications
- Education: Bachelor's or Master's degree in Data Science, Statistics, Business Analytics, or a related field.
- Experience: 6 to 8 years of hands-on experience in data analysis, preferably in e-commerce, quick commerce, or retail.
Technical Proficiency:
- Strong expertise in SQL, Excel, and data visualization tools (Tableau/Power BI).
- Working knowledge of Python or R for data analysis is a plus.
Business Acumen:
- Solid understanding of category management and merchandising principles.
- Ability to draw actionable insights from data to drive business growth.
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