Cross Identity - Channel Business Representative

About Cross Identity:

Cross Identity is a leading provider of Identity and Access Management (IAM) solutions, helping enterprises secure digital identities and ensure compliance with global and industry-specific cybersecurity regulations.

Our platform is trusted by organizations across BFSI, manufacturing, healthcare, and other regulated sectors.

Roles & Responsibilities:

- Develop, manage, and grow strong relationships with channel partners, resellers, and system integrators to expand Cross Identitys market presence.

- Drive partner sales enablement through training, joint marketing initiatives, and solution positioning.

- Work closely with the sales leadership team to define channel strategy, revenue targets, and execution plans.

- Identify, onboard, and nurture new channel partners while strengthening existing partnerships.

- Collaborate with internal teams (sales, marketing, product, and support) to ensure partner success and seamless customer engagement.

- Monitor partner performance and provide insights through regular business reviews and reporting.

- Negotiate partner agreements and ensure compliance with organizational policies and objectives.

- Stay updated on IAM market trends, competitive landscape, and channel best practices to guide strategic initiatives.

Qualifications:

- Bachelors degree in Business Administration, Marketing, IT, or related field (MBA preferred).

- 8-10 years of proven experience in channel sales/business development within the IT or cybersecurity domain (IAM experience is a strong plus).

- Demonstrated success in building and managing partner ecosystems, achieving revenue goals, and scaling indirect sales.

- Strong understanding of enterprise sales cycles, especially in BFSI, manufacturing, and healthcare sectors.

- Excellent negotiation, communication, and relationship-building skills.

- Ability to work cross-functionally and influence stakeholders at multiple levels.

- Self-motivated with a strategic mindset and ability to thrive in a fast-paced, growth-oriented environment.

- Willingness to travel as required for partner engagement and business development