Location: Bangalore.

Experience: 5+ years in design, with strong FMCG exposure and at least 2 years in a managerial role.

Function: Brand & Design.

Role Overview:

- We're looking for a visionary Design Lead to define and drive the visual identity of our fast-growing FMCG brands.

- This role is for someone who blends strong creative instinct with strategic thinking and executional excellence.

- If you thrive in fast-paced environments, have a deep understanding of how design builds brand love and drives business impact, this role is for you.

Why Join Us?

- You'll shape the design language of brands seen by millions across India.

- You'll work at the intersection of strategy, storytelling, and visual identity.

- You'll have end-to-end creative ownership, from packaging to digital to offline.

- You'll lead and mentor a growing team of designers and freelancers.

- Join a dynamic team that values creative thinking, speed, and aesthetic excellence.

Key Responsibilities:

- Brand & Packaging Design Ownership:

- Define and evolve the visual identity of each brand across packaging and digital.

- Lead packaging design for new products and revamps - ensure standout on digital presence, compliance, and resonance with consumers.

- Set visual tone for sub-brands and product lines while maintaining consistency with master brand.

Campaign & Marketing Design:

- Oversee creative development for 360- brand campaigns - digital ads, social, offline, influencer content, and event collaterals.

- Align with marketing and content teams on campaign objectives and creative direction.

- Translate project briefs into high-impact visual storytelling that drives awareness and conversion.

Team Leadership & Workflow Management:

- Mentor and manage a team of in-house designers and external partners (freelancers, agencies).

- Drive the design workflow for multiple brands and projects across timelines.

- Conduct regular reviews, give creative feedback, and raise the quality bar.

Vendor & Production Oversight:

- Coordinate with printers and packaging vendors to ensure output quality, color fidelity, and timely delivery.

- Supervise final mockups, artworks, press approvals, and production specs.

Creative Strategy & Innovation:

- Stay ahead of design trends, competitor visual language, and cultural cues.

- Push creative boundaries while keeping designs rooted in brand and business goals.

- Regularly present design strategy and rationale to leadership and cross-functional teams.

Qualifications & Skills:

- Bachelor's / Master's in Design, Communication, or Visual Arts.

- 5+ years of experience in brand and packaging design, with minimum 2 years in FMCG and team management.

- Strong portfolio across packaging, branding, digital, and integrated campaigns.

- Expert in Adobe Creative Suite (Illustrator, Photoshop, InDesign); motion design is a plus.

- Strong aesthetic sensibility combined with business understanding.

- Excellent communication and presentation skills.