Assistant Manager - Marketing & Research

Location : New Delhi

Mode : Hybrid

Experience : 4 - 8 Years

Qualification : MBA from Tier II Institute

Compensation - 9 to 15 Lacs

Key responsibilities:

- Drive the channels program for identified community, and work towards creating a strong brand positioning with the community. (Community to be aligned basis candidate's understanding or the key drivers or similar experience)

- Work with channel leader on the development of channel plans and strategy, and support in execution of the identified initiatives.

- Build & deliver annual marketing plan for the select community - this includes research, generating fresh ideas for reports, events, thought leaderships, podcasts, round tables, media articles.

- Ability to drive initiatives from concept to execution.

- Proactively track key developments and share insights and updates with the channel leader.

- Support on research and drafting of thought leadership, industry reports, articles, and presentations.

- Engage with internal stakeholders to periodically review & drive participation from larger groups for the annual channels plan.

Requirements:

- 3-5 years of experience in services marketing/research/ similar clients & markets support roles.

- Prior experience of curating marketing plans, research & thought leadership reports is a must.

- Understanding of excel & PowerPoint - to be able to build marketing plans and generate reports / dashboard to show progress.

- Experience of supporting senior leaders will be added advantage.