Assistant Manager - Integrated Marketing

- Lead end-to-end execution of brand marketing campaigns across multiple touchpoints - social media, performance marketing, CRM (emailers), and onsite placements.

- Own integrated campaign planning for key tentpole brands and sale campaigns for brand Womenswear across categories (Western wear, Indian wear,Accessories, Foot Locker, Global Store & more).

- Build 360-degree marketing campaigns by leveraging Social Media, Influencer Marketing, Email Marketing, PR, and other digital channels.

- Collaborate with internal teams to develop data-driven marketing strategies that align with business goals.

- Drive marketing innovation by developing hero content and campaign ideas to enhance brand recall and engagement