Assistant Manager - Digital Marketing

Assistant Manager - Digital Marketing

Location: Bengaluru, India

About the Role:

- We are looking for an experienced and results-oriented Assistant Manager - Digital Marketing to join our team in Bengaluru.

- This is a crucial role focused on the day-to-day management and oversight of our digital marketing resources, ensuring seamless execution and consistent performance.

- You will be instrumental in mentoring team members and optimizing our digital marketing workflows to support our global goals.

Key Responsibilities:

Team & Resource Management:

- Oversee the day-to-day operations of the digital marketing team, managing work schedules, time-off - requests, and resource allocation.

- Actively monitor and assess individual and team performance against key KPIs, providing regular feedback to leadership.

- Lead with empathy and a solution-oriented mindset, proactively addressing conflicts and mitigating attrition risks.

Performance & Skill Development:

- Coordinate with team members to ensure all work is completed accurately and in line with standard practices and service level agreements (SLAs).

- Provide regular feedback to support management in skill assessment and identifying career growth opportunities for team members.

- Contribute to performance reviews by providing insights on individual misses, errors, and training needs.

Process & Knowledge Management:

- Maintain a current and comprehensive understanding of each Digital Team's capabilities, workflows, and brand guidelines to ensure accurate oversight and output.

- Keep yourself and the team updated on the latest industry best practices in digital marketing.

- Ensure the entire team works together as a cohesive unit to support the global Digital Team's goals and values.

Reporting & Communication:

- Provide regular status updates and reports to leadership.

- Ensure professional and conversational fluency in English, with excellent oral and written communication skills.

Candidate Profile:

Experience: 8+ years of experience in digital marketing, with a minimum of 4 years in a team management capacity.

Education: MBA or equivalent in Marketing.

Skills:

- In-depth knowledge of key digital marketing areas, including Marketing Automation, Web, Social Media, and Digital Experience.

- Hands-on experience with digital marketing tools like Content Management Systems, Salesforce (Automation/CRM), web analytics, and social media platforms.

- Strong mentorship and leadership skills.

- Excellent communication, presentation, and analytical skills